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WVBO Logo Revamp
As part of a revitalization plan, WVBO would get its first logo update in 27 years. Several concepts were considered:
After deciding on a concept, it was time to consider color options:
Local management was enthusiastic about the design, but after seeking advice and counsel from corporate, a new concept was called for. The resulting design remains in use by the station today:
Standard Version
Christmas Variant
WDBQ-FM Logo Revamp
As part of a relaunch effort to improve the station’s performance, WDBQ-FM was slated to receive a new logo. The process began with various concepts:
An idea that paired the familiar power button and rewind button icons was the favorite, and remains in use by the station today:
Standard Logo
Vertical Variant
Other Station Logos
These logos were approved and used for several years:
WECB
WCHK-FM
KXGE Standard
(Still in use)
KXGE Vertical
(Still in use)
WPKR
(Still in use)
Unused Station Logo Concepts
As often happens in the design process, logo ideas are often discarded in favor of other choices or because the project didn’t move forward. Here are a few unused designs:
Feature Logos
The Broadcasting Club
Other Logos
